What commenting on a viral tweet can do for you.

I am writing this article because I believe it will provide useful information for anyone who is a rapper, model, blogger, entertainer, etc. Basically anyone who has a brand, product, or content, that they want to get more awareness to.

The title of this article is “what commenting on a viral tweet can do for you” which is different from creating a viral tweet. Tweets go viral for many reasons and making a tweet that will go viral and what that does for you is a whole other article in itself. Right now I want to simply discuss commenting on viral tweets.

Recently I happened to be scrolling on twitter and I saw a tweet that was going viral. I don’t really remember the numbers it was doing but I know they struck me as potentially something that would get even more likes and retweets. The tweet itself was

diamond.PNG

I read the tweet and I was confused about why someone would need two 2018 range rovers so I commented “Why 2 Range Rovers?” and wow did that comment get a lot of attention!

why

Now 20 something comments in response, 11 retweets and 316 likes might not seem like much but here are some other numbers that might seem a little bit more impressive. That comment being liked and retweeted in turn garnered these stats;IMPRESSIONS.PNG

and on top of that, once I saw my own tweet was being liked and retweeted so much and getting a bunch of impressions and comments, I commented on the tweet and posted the links to two of my posts that typically get a lot of clicks. Those two comments have gone on to do the following numbers;

clicksclick2

Looking at those numbers I hope you will consider how making noteworthy and interesting comments even if they are simple can potentially get you a lot of free attention.

You should read this before you invest in the Tulsa Real Estate Fund.

In 2016, the JOBS act was passed and a whole lot of stuff was enacted but something cool that happened was that you now didn’t have to be an accredited investor to buy a ownership share in a private company. An accredited investor is someone who makes $200k or more a year or has $1 million in assets but now any jo shmo down the street could invest.

If you are a black person like me who spends a lot of time on Instagram you might have already seen Instagram posts about the “Tulsa Real Estate Fund”. I saw a lot of debate in the posts and I saw what I thought was a lot of easily susceptible people potentially losing their hard earned money so I wanted to make this article.


What is the Tulsa Real Estate Fund? Who is behind it?

The Tulsa Real Estate Fund claims to be “the first 100% Black-Owned SEC Regulated Tier 2 Investing crowd fund and economic vehicle inspired by the historic Black Wall Street of Tulsa, Oklahoma.” Which by the way not to get into semantics is a confusing statement in itself because it isn’t clear on whether they are saying they are the first “Black Owned SEC Regulated Tier 2 investing crowd fund” or “Black Owned SEC Regulated Tier 2 investing crowd fund and economic vehicle INSPIRED by the historic Black Wall Street of Tulsa, Oklahoma”. There is a difference between the two but that isn’t the real point of this article, just something to note.

This company is headed by Jay Morrison and Ernestine Johnson who market themselves as a young black power couple trying to do something revolutionary. Jay Morrison on his personal instagram lists his profession or jobs as “CEO • Fund Manager • Private Lender • Coach • Author • Speaker • Community Organizer” and from Ernestine’s Instagram I’ve gathered that she is an author and actress.

The first time I saw a post about this fund was a couple days ago and at first I was excited like I am sure many others who have seen the instagram ads/posts. The prospect of investing in a crowd funded real estate business for and by black people sounds great. But I soon realized that this was and is probably going to be an American Greed episode in the future.

Why? Well here is a whole host of reasons.

They aren’t based in Tulsa. 

They are named after the original black wall street a neighborhood in Tulsa, Oklahoma that was burnt down in 1921. Hell the IPO is today (June 1st) and marks the anniversary of when that terrible incident occurred. Due to this is probably why some people posting on Instagram and Twitter and other platforms seem to think that this fund is based in Tulsa or will be trying to rebuild the original black wall street. But that isn’t the case at all they are simply paying homage to it.

They aren’t buying a town.

On the Instagram post above they claim they are looking to buy a town. But on the website this town isn’t discussed, in fact on the IPO page all I see is references to a hotel, the “temple project”, and “the indigo temple hotel project”.

That’s just in the QnA section but maybe they will say something in their investment thesis description on the page? Nope they do not.

nope1.PNG

But then again I noticed after rereading the instagram post it does say “The couple will partner with investors in the Fund to potentially purchase 60 acres of a 100-acre town.”

Well that’s funny because I myself am also looking to potentially buy a town.

Your paying for someone else’s gamble

We now know from more information being put out by the fund that they are looking to raise $50 million because that is what they authorized to raise up to over a twelve-month period as a Tier 2 Real Estate crowdfund. Generally, the average fund raises $18.2 million.

Currently as of this update at 5:32 pm EST time, they have raised $4,355,000 with their IPO. Mind you that’s 18% more then what I saw 2 hours ago so investments are coming in fast. But here’s the thing, the reason why I say you are paying for someone else’s gamble is because before the IPO, the Company had $0 in cash and total liabilities of $15,350.the Company had $0 in cash and total liabilities of $15,350.

Meaning that the investors are the only ones who face to lose money from this deal. I don’t know about you but if I am investing in someone’s business I want them to have a vested interest in the business. Otherwise they are simply playing with my money and ultimately they won’t work as hard as someone who has money involved and doesn’t want to lose it. Jay Morrison and his team are going to get a 5.5% management fee + 50% of the profits yet possibly own no shares.

This is not a stock in the normal sense.

In a normal IPO, you would be able to buy a share and then sell it whenever you want. This is not the case with this investment however I did read on their site that they plan to have a market place where investors can privately sell their shares to each other once the company has sold the 1,000,000 initial shares. But that’s a lot of if’s and when’s.

Also though this is an IPO and you are buying shares of the company. Once you purchase your minimum amount of $500, they own your money for the next year. After one year, only then can you attempt to withdraw your funds and if they don’t have enough cash on hand to give you back the money, they are not obligated to liquidate assets and will pay you back on a “pro rata basis” which essentially just means in portions whenever they can.

Discrepancies and I don’t mean spelling errors.

In one of the questions in the QnA part of the IPO page someone says that they see spelling errors but they don’t care cause they are about the money. Well if they were to really be paying attention they would see beyond just the spelling errors. I can live with spelling errors, hell I am sure this article itself is filled with a few. But like the old adage says women lie, men lie, numbers don’t.

On the IPO page they originally said they are looking to raise 10 million with their IPO on June 1st.

tulsa.PNG

but then if you look at the FAQ portion, there’s a question about the crowdfunding goal being currently $2.4 million.

tulsa1.PNG

So are you looking for $10 million or $2.4?

Update (6/1/2018): If you go on the IPO page now where the invest button is, right above it is a section called Max. Raise and it now says $50 million instead of the original $10 million Max. Raise, which you will see in the 2nd picture above this paragraph.

Conclusion

Honestly this is what I think is happening right now.

Mr. Morrison and his partner Ms. Johnson have a great idea but they are either actively trying to scam people or just simply don’t have everything really worked out. They have the idea but not the real experience and know how to accomplish it or they are hoping to fake it till they make it.

Personally It’s frustrating because in my opinion what they are banking on is that there are going to be thousands of black people without investing experience or knowledge who are going to sign up for this.

They are also banking on all the people like me, who will be called detractors or haters, or someone who doesn’t want to see a “young black couple succeed and do right for their community”. All those comments on IG will only motivate and fuel the people that have the right idea at heart of wanting to support a good cause by us and for us but are ultimately going to lose their money.

It’s a great idea.

But unfortunately I just don’t see this as being legit.

Editors note: Besides my own research, I got some great info for this article from the article about the Tulsa Real Estate Fund, from the Ivy Investor who talks about some of the things I address in this article and more. You should also go read it before you invest.

CuratedFlame Links:

Are you focusing on Twitter enough as part of your marketing and promo strategy?

Ask yourself this question and be honest with yourself, are you focusing on Twitter enough as part of your marketing and promo strategy? 

Maybe you are, but even I don’t think I am to be truthful. I could definitely spend more time on there but the simple fact of matter is I like Instagram’s platform better so I spend more of my time on there. HOWEVER, I am making a commitment to myself to start focusing more on Twitter because last month I really did good numbers in my opinion.

Just from mainly posting my links on the tweets of other people whose content related to mine and they had more followers, I was able to get 349.3 K impressions which in turn got me

  • 3, 823 profile visits ( 1.09%)
  • 4.1K link clicks (1.17%)

Now it only got me 24 followers.  BUT Twitter was hands down the social media platform that brought me the most visitors to my site, in fact those 4, 100 link clicks accounted for 37% of my sites traffic for the month.

Just something to think about.

CuratedFlame Links:

 

Does posting your links on twitter work?

The question I am trying to answer for you today is “does posting my link on other tweets and just tweeting in general really work?”

For the lazy or ones that are to busy and don’t want to read further, the short answer is yes it absolutely does! and if you need some help posting your links on the right tweets click > here .

For those who would like to see some anecdotal proof or if your just interested to see what kind of potential results can be brought from doing this strategy, please continue reading.

First lets focus on the month of March;

twt

Now those impressions above are all organic and unpaid for! I honestly am stunned at the amount of unpaid impressions I have attained in a little under a month without paid advertising. To put that number in perspective, I would have to spend $1,100 on Instagram to reach anywhere from 150,000 to 390,000.

Screenshot_20180330-001609

I could spend $1,100 and potentially reach less than half of the amount of people I reached on Twitter with no money spent.

What did 374,600 seeing my tweets do for my content?

  • 6, 838 profile visits
  • 3,6000 link clicks

So of the 374,600 people who saw my tweets, 1.8% of them visited my profile and .096% visited my site. Percentage wise that doesn’t seem like that many but that is still 3, 600 people who wouldn’t have visited my site otherwise! For some websites 3,600 unique visitors is what they do in a day but for my website which is only turning 1 year old in late April, 3.6k visitors is a substantial amount. In fact the 3.6K visitors I was able to bring to my site through Twitter represents 26% of my monthly traffic in March.

What’s my strategy for posting tweets?

First, I post a tweet with the right hashtags every time I create a post which is a great help for promoting content but in my opinion it plays second fiddle to the other part of the strategy. The other part of the strategy is posting the link of whatever you are promoting on popular tweets that are somehow related to your content. Look at my example below;

On March 6th, I posted a link to my interview with porn star Anastasia Knight on a tweet by the account PornHubVideos. My tweet response ended up looking like this below;

ana.PNG

Now yes the link I was posting was an interview (and photo set) with a porn star BUT the tweet I was posting the link on was not a video or GIF of Anastasia, it was just a popular tweet of a porn gif. I posted that tweet response on March 6th but the original tweet that I was posting on was posted February 17th so it had already been up for awhile however I was still able to reap a good return on this post (see below).

curtated.PNG

Nearly 14K people have seen my tweet and 114 people have visited my site to view this post. At the end of the day even if they don’t stick around the website to see other posts at the end of the day I have still gained;

  • more people to my total visitor count
  • Money! because every person who visits my site sees ads on the page they are viewing. Its a fraction of a penny but those fractions add up.
  • More people have seen the name Curated Flame and nicejewboy.

Final thoughts:

If you make sure to follow the strategy and not post your links on unrelated tweets you will be able to get real results. Its pretty simple if you are a producer who has a comethazine type beat dont post it on a Macklemore tweet, try and post it on comethazines tweets or rappers and producers of that aesthetic.

Lastly if you need some help posting your links on the right tweets click > here .